Dental Practice Heroes
Where dentists learn how to cut clinical days while increasing profits - without sacrificing patient care, cutting corners, or cranking volume. We teach you how to grow a scalable practice through communication, leadership, and effective management.
Hosted by Dr. Paul Etchison, author of two books on dental practice management, dental coach, and owner of a $6M collections group practice in the south suburbs of Chicago, we provide actionable advice for practice owners who want to intentionally create more time to enjoy their families, wealth, and deep personal fulfillment.
If you want to build a scalable practice framework that no longer stresses, drains, or relies on you for every little thing, we will teach you how and share stories of other dentists who have done it!
Episodes
580 episodes
How to Mentally Shut Off the Practice
You get it, you need to let go. But how do you actually step back, stop micromanaging and see what your team can really do?In this episode, we share actionable ways to reduce your workload, delegate the right tasks, and leave work stress...
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Season 3
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Episode 94
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21:24
Why Patients Start Treatment But Never Finish: Understanding the Psychology of Momentum
Discover the psychological key that unlocks patient follow-through with the endowed progress effect—a powerful concept that transforms how dental professionals communicate about treatment plans. This game-changing approach doesn't require chang...
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Season 3
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Episode 93
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10:39
Making Multi-Doctor Practices Work: Partnership Risks and Rewards
Thinking about making your associate a partner? This episode will help you decide if it’s the right move for you and what other options you have to keep associates in your practice without giving up equity.You'll learn the must-haves of ...
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Season 3
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Episode 92
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23:45
How to Make your Membership Plan Win-Win for Everyone
There’s an easy solution for patients who can’t afford treatment: membership plans. In this episode, you’ll learn how to structure your plan, price it so patients sign up, and get your team on board.The DPH coaches share what’s worked in...
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Season 3
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Episode 91
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24:29
Leaving Clinical to Mentor Doctors Into Partners w/ Dr. Sten Erickson
Most owners manage the day-to-day; Dr. Sten Erickson is turning doctors into partners. He joins me in this episode to share how he stepped into a true leadership role and expanded his practice after leaving clinical work behind.From sche...
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Season 3
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Episode 90
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35:53
The Hybrid Ownership Model for Ultimate Work-Life Balance w/ Dr. Jennifer Haddad
Practice ownership doesn’t have to mean running an office or signing a lease. Dr. Jennifer Haddad designed her practice around a hybrid model that keeps her schedule and clinical decisions all within her control. In this episode, she shares how...
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Season 3
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Episode 89
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34:28
5 Scheduling Hacks that Allow you to Easily Cut Clinical Days
Feeling trapped in the operatory five days a week? Imagine reclaiming an entire workday without sacrificing income or patient care. That's exactly what today's episode delivers—a practical blueprint for dental practice owners who want to work s...
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Season 3
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Episode 88
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11:32
Why Your Practice Keeps Taking From You
Ever felt that mounting frustration when someone keeps crossing a line you never actually drew? That's exactly what happens in dental practices without clear boundaries. When you're constantly putting out fires, feeling resentful toward team me...
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Season 3
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Episode 87
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16:04
Why Are DSO's Failing? What's Happening Inside Dentistry with Jake Berry
Why have dozens of DSOs collapsed? What’s the impact on the dental industry? And how can you protect yourself, even if you never plan to sell? Tune in to learn what’s really happening in the DSO market, and what YOU should look for if you're co...
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Season 3
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Episode 86
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35:56
Built to Sell: Increasing the Value of Your Practice
A sellable practice runs smoother, earns more, and stresses you less. But what does it mean to have a sellable practice? In this episode, the DPH coaches share the seven signs your practice is sellable and explain why you should build a sellabl...
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Season 3
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Episode 85
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23:22
The Drinking Game that Taught Me Practice Culture
Ever have one of those nights where you're exhausted but someone talks you into staying up anyway—and it turns into the most fun night ever? That's exactly what happened when my family convinced me to play our ridiculous Italian-themed drinking...
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Season 3
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Episode 84
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15:29
Practice Policies: Cell Phones, Tattoos, and Staff Discounts
When’s the last time you reviewed your office policies? Regular check-ins keep your practice running smoothly and your team on the same page. In this episode, the DPH coaches share how they've updated their own policies to reflect today’s workp...
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Season 3
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Episode 83
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18:24
What If Your Entire Team Quit Tomorrow?
What would happen if your entire dental team quit tomorrow? Rather than just a nightmare scenario, this thought experiment reveals critical insights about your practice's foundation. I share the story of a dentist who actually experienced this ...
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Season 3
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Episode 82
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13:28
Beyond the Operatory: Why Some Dentists Make Millions
You can be a great dentist and still struggle to grow — and here's why: your mindset. It's what keeps some practice owners stuck and helps others build the type of practice they want.In this episode, find out how to shift out of "surviva...
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Season 3
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Episode 81
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27:39
Eliminate Hygiene Cancellations with This Simple Policy
Ever struggled with hygiene cancellations while simultaneously facing a backlog of patients desperate for appointments? You're not alone, and there's a brilliant solution hiding in plain sight.What makes this approach so powerful is its...
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Season 3
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Episode 80
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12:51
Managing Stress and Finding Fulfillment in Dental Practice with Chelsea Myers
Ever feel like the stress of dental practice is overwhelming? Join us on Dental Practice Heroes as we sit down with the insightful dental life coach Chelsea Myers to explore how dentists can manage stress and avoid feeling trapped in their prof...
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Season 3
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Episode 79
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22:55
How Cutting Clinical Days Can Help You Grow Faster & Lead Better w/ Dr. Ryan Bradley
How can you keep your team, grow your practice, AND reclaim your time? Discover how Dr. Ryan Bradley did all three without burnout, spending big on marketing, or micromanaging his team. We talk about what worked to reduce turnover through a mer...
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Season 3
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Episode 78
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23:52
Burnout to Balance: A Dentist's Journey to Wellbeing w/ Dr. Peter Dinh
What does “biohacking” have to do with dentistry? For Dr. Peter Dinh, figuring out the root cause of his low energy and burnout changed the way he felt in his body and in his practice.In our conversation, he shares how functional medicin...
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Season 3
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Episode 77
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28:08
The REAL Profit from the Hygiene Department
Dental practice owners across the country face a mounting challenge—skyrocketing hygienist wages that strain traditional production-focused models. But what if obsessing over hourly production metrics is actually holding your practice back from...
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Season 7
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Episode 76
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16:05
How to Stay In Control When Things Go Wrong w/ Dr. Taher Dhoon
Nothing throws off your day like a surprise complication. When a surgical or dental emergency hits, how you respond is what matters most. In this episode, Dr. Taher Dhoon joins me to share how we approach emergencies to keep our cool, make smar...
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Season 3
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Episode 75
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22:25
Tax Hacks Your Regular Accountant Won't Tell You w/ Mike Bark
You might be missing out on tens of thousands in tax savings and not even know it. But all that can change with the help of a dental CPA. Mike Bark of Bull Moose Financial joins me today to talk profitability, tax mistakes and strategies that d...
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Season 3
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Episode 74
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37:53
Growing with Less Hygienists: New Models for the Age of Hygiene Scarcity
Dental practice owners across the country are facing a critical challenge: how to continue growing when hygienists seem impossible to find. This shortage creates a frustrating bottleneck - you've got the new patients flowing in, your clinical s...
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Season 3
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Episode 73
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16:56
You Can Grow Without PPO's with Dr. Andrew Kokabi
Big growth isn’t reserved for in-network practices. Dr. Andrew Kokabi has built more than just a thriving fee-for-service practice — he’s built a reputation as a trusted business that gives back.In this episode, he explains what it means...
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Season 3
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Episode 72
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32:15
Lessons from a Lawsuit w/ Dr. Taher Dhoon
Every dentist dreads it: the day a case turns into a lawsuit. And often, it’s not the actual dentistry that gets you.In this episode, Dr. Taher Dhoon gets candid about a worst-case scenario he’s facing in real time. He shares what mistak...
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Season 3
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Episode 71
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25:12
5 Keys to High-Performance Meetings
Great dental practices share one essential quality: exceptional team communication. Yet many offices struggle with ineffective meetings that drain energy rather than build momentum. Drawing from 13 years of practice management experience, I rev...
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Season 3
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Episode 70
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19:09
